Born from the wanderings of a creative mind, Rory curates collections of luxury resort wear that fuse timeless elegance with the free-spiritedness of a seasoned traveller.
Successful beginnings in the Greek islands led to five more locations in Portugal’s luxurious Algarve, and a further two boutiques in St. Lucia, Caribbean.
Having started solely with women’s collections, By Rory has now developed into a lifestyle brand as well, stocking menswear and some interior design pieces with a strong, directional design ethos and brand image.
Perennially young, stylized, and with a fresh outlook on everything from resort dressing to summer beach living, By Rory collaborates with brands that reflect this image of youth and style.
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Quinta Shopping, Quinta do Lago, Portugal
Portugal’s premier beach and golfing resort
The Peligoni Club, Zakynthos, Greece
‘One of the world’s best family hotels’, Conde Nast Traveller
Sugar Beach, A Viceroy Resort, St Lucia
‘Best Long Haul Hotel in the World’ The Times & Sunday Times Travel Awards